Matthew M. Smith, M.B.A. is a strategic leader with a knack for turning bold ideas into practical results. His career spans Fortune 500 companies and fast-paced startups, where he’s built and scaled sales organizations, launched go-to-market strategies, and led major transformations at Frontier Communications, Southwest Airlines, and Thomson Reuters. Most recently as Head of Strategy and Implementation at Veritex Bank, he drove key initiatives that shaped the bank’s future and align teams for meaningful impact. Matthew earned his Executive MBA from SMU’s Cox School of Business and brings a mix of vision, energy, and execution to every challenge. Outside of work, he’s been married to his high school sweetheart for 25 years and enjoys reading non-fiction and playing golf whenever he gets the chance.

Consider us over the alternatives:

• Compared to Big Firms: I deliver in 90-180 days, not 12-18 months…at a fraction of the cost

• Compared to Specialists: I have nearly 30 years of experience integrating sales, marketing and operations into one cohesive GTM system…across 5 different industries

• Compared to Internal Teams: I bring a long history of pattern recognition and immediate impact. No ramp-up, no politics.